Is it time for you to stop giving away to outside sources the revenues from the premium financing you arrange? Own your own premium finance company and let COST Financial Group do all the work! It's that easy. You can focus on your core business... (Read More)
E-mail can be an important tool for marketing your insurance business. But e-mail marketing can be tricky — federal law requires that anyone sending out e-mail for commercial purposes follow some specific rules or risk costly penalties.
The... (Read More)
Even though we're born to be social, many of us don't know how to build a large network of business associates and friends. We often limit ourselves to second-degree connections.
If you're not familiar with the concept, according to one popular... (Read More)
In the world of social media, there is no shortage of ways to connect with people. But what kind of people are you trying to connect with? If you’re on social media for the social aspect, Twitter, Facebook and Instagram (to name a few) are great... (Read More)
If you surveyed your customers, what would they say about your agency and the level of customer service you provide? Customer service is an important part of any business and plays a large role in creating loyal customers. An insurance agent who... (Read More)
It's New Year's Resolution time! What are your agency's goals for the new year? Here are some ideas for helping your agency to grow and succeed in 2020:
Make cross-selling a priority. Studies show that customers are more likely to stick with... (Read More)
“We value your call. Please hold for our next customer service representative to be available.”
Most of us cringe when we hear those words on the end of the line, yet we pretty much accept it as a part of modern life. So when customers call... (Read More)
Every business imposes a broad range of responsibilities on the owners. No matter the core activity or main profit driver, all businesses require attention to detail in the form of invoicing, accounts, scheduling, human resources, customer service... (Read More)
If you've been an insurance agent for long, then you know how competitive the industry can be. With trends changing all the time and the threat of an economic slowdown in the future, now is the perfect time to take action and plan for the year... (Read More)