Most businesses know Facebook is constantly tweaking its algorithm. This presents a challenge to those looking to garner exposure and attract a strong audience. Here are four tips that you might not have heard of to increase your agency's audience... (Read More)
Millennials may get a lot of attention and press, but insurance agencies need to start appealing to a younger cohort or risk becoming out of touch. Consider the fact that Gen Z'ers, born between 1995 and 2012, are beginning to work and make... (Read More)
If you surveyed your customers, what would they say about your agency and the level of customer service you provide? Customer service is an important part of any business and plays a large role in creating loyal customers. An insurance agent who... (Read More)
In many companies, marketing ideas usually originate in departments or outside companies dedicated to that purpose. It’s a business model that’s worked for decades. But it doesn’t always have to be that way. Some of the most intriguing and... (Read More)
Are you looking for new ways to generate more income for your insurance business? Who isn't? Here's an easy one: Stop giving away the revenues from the premium financing you arrange. It's that simple. With COST Financial, you can own your own... (Read More)
In the insurance business, there are a lot of things you don't have control over — market conditions, what your competitors are doing and the economy, for example. But you do have control over what type of working environment you can offer your... (Read More)
Cyber attacks on small businesses and organizations are becoming increasingly common. That's why it's so important to make sure you and your agency's employees understand how to keep your company's computer system safe and secure. |
Online attacks... (Read More)
Are you emotionally intelligent? In today's workplace, EQ is considered as important — or even more important — as IQ, as many of our jobs rely on working well with other people. The ability to connect with other people authentically... (Read More)
When was the last time your agency had a successful brainstorming session? By "successful," we don't mean you were able to get side work done while everyone else tossed out a few ideas in hopes that they wouldn't be loaded down with extra work. Did... (Read More)